Business Plan for Learning Master Company Free Essay Example, 2500 words

Learning Master brings to the market a different kind of product to this market with the student to student tutorials which are averagely priced ranging from 15-30. The lessons will be conducted at the student s flat and offered with a tutor with the same ethnic origin as the students; a factor that makes the company s products cheap and flexible. Students will be comfortable learning in their flats and will be at ease knowing that their tutor knows where they come from and therefore understand their needs. The lessons will be tailored to take care of particular student learning needs. The company also tends to increase brand awareness through internet promotion and the use of printed leaflets. One of the major weaknesses of Learning Master is that it is not experienced tutoring but this will be mitigated with the custom made product offering (appendix 1). Primary research was conducted through questionnaires that were administered to students who learn English as their second lang uage in foundation campuses. Competitors were also interviewed in primary research. The questionnaires administered to students revealed that 60 percent of students are likely to higher student tutors of European origin because they want to improve their English since it is their not their first language this was 70 percent. We will write a custom essay sample on Business Plan for Learning Master Company or any topic specifically for you Only $17.96 $11.86/page